Apple Fruit Extract is a powdered botanical extract derived from the fresh fruit of Malus domestica. Its INCI name is Pyrus Malus (Apple) Fruit Extract, making it suitable for use in a variety of cosmetic and personal care formulations. The extract is produced using purified water and ethanol as extraction solvents.

The extract appears as a white powder with a characteristic apple odour and contains a minimum of 10% apple polyphenols. It is soluble in water and ethanol and slightly soluble in oil, making it particularly suitable for water-based and emulsion formulations.

Benefits:
* Botanical extract derived from fresh apple fruit (*Malus domestica*)
* Contains a minimum of **10% apple polyphenols**
* Easy to incorporate into water-based cosmetic formulations
* Soluble in water and ethanol
* Suitable for both skincare and hair care formulations
* Non-GMO and not irradiated
* Vegan and cruelty-free for the batch covered by the supplied TDS

Uses:
Apple Fruit Extract can be incorporated into:

* Facial serums
* Face creams
* Body lotions
* Toners
* Face masks
* Hair care products
* Other water-based cosmetic formulations

Uses & Applications:
Skincare – Used in serums, lotions, facial masks, and anti-aging creams to boost skin radiance and fight aging.
Haircare – Found in shampoos, scalp treatments, and conditioners to nourish the scalp and promote stronger hair.
Cosmetics & Personal Care – Used in natural beauty products for hydration, protection, and skin rejuvenation.